Rockefeller served from 1981 to 1995 on the Arkansas State Police Commission. In 1991, he was appointed by President George H. W. Bush to serve on the President’s Council on Rural America and became chairman of the council. He was a president of the Quapaw Area Council of the Boy Scouts of America and served on the board of directors of the national Scouting organization. He was elected his state's lieutenant governor in a November 1996 special election triggered by the resignation of Governor Jim Guy Tucker and the succession to the governorship of then-Lieutenant Governor Mike Huckabee. Rockefeller was subsequently re-elected in 1998 to a full four-year term with 67 percent of the vote, far greater than the vote received by his father in the 1966 and 1968 gubernatorial elections. Rockefeller was elected once again in 2002 with 60 percent of the vote. According to his website: "As Lieutenant Governor he focused on economic development, education and literacy. As Acting Governor on September 11, 2001, the day terrorists attacked the World Trade Center and The Pentagon, he resisted calls to declare a state of emergency and instead urged Arkansans to remain calm and to donate blood. He sponsored Project ChildSafe, a national firearms safety program that has distributed hundreds of thousands of free trigger locks in Arkansas. He was honorary chairman of the Arkansas Literary Festival. In 1997, Rockefeller created Books in the Attic, a program using existing resources, Boy Scouts, and volunteers to ensure access to reading opportunities for all children. In 2004, he served as the chairman of the Arkansas Republican Party.
Personal life
On March 22, 1971, Rockefeller married Deborah Cluett Sage of New York, the eldest daughter of Louis Davidson Sage and the former Constance Cluett Ward. The couple met while both were studying in Oxford, England. The wedding took place at the Bruton Parish Church at Colonial Williamsburg in Virginia. The couple had three children:
Andrea Davidson Rockefeller
Katherine Cluett Rockefeller
Winthrop Paul Rockefeller Jr.
The couple divorced on January 11, 1979. On June 4, 1983, Rockefeller married Lisenne Dudderar, an administrative assistant with the Arkansas Nature Conservancy. They had four sons:
William Gordon Rockefeller
Colin Kendrick Rockefeller
John Alexander Camp Rockefeller
Louis Henry Rockefeller
They adopted a daughter, Grace, in Hong Kong. Win and Lisenne founded a school for children with learning disabilities in Little Rock, now known as the Academy at Riverdale.
Wealth
Rockefeller served as chief executive of Winrock Farms, Inc., which had been set up by his father, and had interests in various small businesses around the state: in retailing, automobiles, farming, and the resort industry. He was an active member of the National Federation of Independent Business. Rockefeller was ranked # 283 on the Forbes magazine list of the nation's wealthiest people in 2005, with a fortune the magazine estimated at $1.2 billion. As lieutenant governor, which was a part-time job, he forwarded his $34,673 state salary to charity.