William, Baron de Bush


William Ernest Bush aka the Baron de Bush, was the only Freiherr von Bush of Saxe-Coburg-Gotha. He was husband of the opera singer Pauline Joran, and father of Paulise de Bush, who became the "Baby Baroness" following his death in a railway accident in 1903.

Early life

William Ernest Bush was born in 1861, in Hackney, London, the eldest son of William John Bush, the founder of W J Bush & Co Ltd, a London-based manufacturer of scents and flavourings, some for the pharmaceutical industry, founded in 1851 at Bishopsgate. After William John Bush died in 1889, he was succeeded by his son as head of the company.
William Ernest Bush was a fellow of the Chemical Society of London. In his professional capacity he acted as the British Juror for Chemicals at the Antwerp International Exhibition in 1885. In 1888 he stood as the President of Chemical Section and was the British Representative on the Supreme Jury of the Brussels Exhibition in 1888. This led to him being granted the title of Freiherr von Bush by Ernest II, Duke of Saxe-Coburg and Gotha in ducal letters patent dated 25 December 1889. The Baron de Bush was granted a Royal license to use his title in the United Kingdom on 29 July 1896.

Marriage & death

On 6 December 1899, de Bush married Clara Pauline Joran, an opera singer, daughter of Louis Grund Joran of Freeport, Illinois, USA. They had one child, a daughter called Paulise Mary Louise.
On 24 July 1903, de Bush died after falling in front of an express train near Northampton while he and his wife were travelling up to Scotland. The title was declared to be extinct in 1910. However, Bush's daughter Paulise became the Baroness de Bush, and was called "The Baby Baroness" due to being the youngest Baroness in England. As a Freiin, Paulise had the right to be addressed as "Baroness", although this could not be passed to her descendants. Control of W J Bush & Co Ltd passed on to a younger brother, John Mortimer Bush.