Wendy Thomas


Melinda Lou "Wendy" Thomas-Morse is the daughter and fourth child of American businessman Dave Thomas, the founder of the fast food brand Wendy's. Morse is best known for being the namesake and mascot of the brand. She uses the name Wendy Thomas in her role as a spokesperson for Wendy's.

Early life and education

Thomas was born in Columbus, Ohio, the fourth child of Dave and Lorraine Thomas.
As a child Morse was unable to pronounce her L's and R's, struggling with her own name Melinda, and so became known by her nickname Wendy. Then 8-year-old Melinda would eventually become the namesake of her father's restaurant Wendy's Old Fashioned Hamburgers, or just "Wendy's" for short. In addition to being the namesake, her likeness was used as the Wendy's logo in the form of a young freckle-faced girl in red braids. Morse graduated from the University of Florida in 1983 with a bachelor's degree in consumer behaviorism.

Career

Morse owned several Wendy's restaurants near Dallas, Texas until 1999. After the death of her father Dave Thomas in 2002, Morse and her siblings bought restaurants in her native Columbus area., Morse herself owned or co-owned more than 30 Wendy's stores. In November 2010, she began appearing in Wendy's ads on camera for the first time. The 2010 ads aired first in Las Vegas, Nevada; Mobile, Alabama; and Virginia Beach, Virginia; test markets before being rolled out nationally.
Since April 2012, she has starred in a series of ads for Wendy's called That Wendy's Way, reinforcing the quality values in ingredients, preparation and service her father established. She also appeared in the 'Dave's Hot 'N Juicy Cheeseburger' commercial produced by Publicis Groupe's Kaplan Thaler Group.