WYJJ-LD


WYJJ-LD, virtual channel 27, is a low-powered Court TV-affiliated television station licensed to Jackson, Tennessee, United States. The station is owned by Herndon, Virginia-based HC2 Holdings. WYJJ-LD's transmitter is located on Radio Road on Jackson's north side. Despite similar call letters, the television station is not related to Trenton, Tennessee-licensed radio station WYJJ in any way or form.

History

Although granted a construction permit in late summer 2012, it was still silent, and not ready to go on the air. The construction permit was granted under the call sign W27DR-D, and then WADR-LD starting in May 2013.
In December 2013, DTV America Corporation announced that they will be launching WADR-LD and three other stations to carry MyNetworkTV programming, with programming from another network surrounding the MyNetworkTV primetime schedule on weeknights. WADR was selected to carry the Soul of the South television network as a primary affiliation and MyNetworkTV as their secondary affiliation.
The station finally took to the air in January or February 2014 on UHF channel 27. In May 2014, this station changed the call letters to the current WYJJ-LD. The transmitter is located on the south side of Jackson just off US Route 45. DTV America entered a strategic partnership with Forever Communications to operate WYJJ-LD.
Before the station's launch, Jackson, Tennessee relied on the second sub-channel of CW affiliate WLMT in Memphis for MyNetworkTV and a more close-to-complete complete Me-TV schedule. Me-TV is available on WBBJ-DT3, a third sub-channel of ABC affiliate WBBJ-TV, but that network's programming is only shown in time slots when CBS programming is not aired, since WBBJ-DT3 is a primary CBS affiliate.
Now, with WYJJ-LD on the air, ABC and CBS offered through WBBJ-DT & DT3, and WJKT being the Jackson, Tennessee-area Fox affiliate, Jackson now offers every major network in their market except for the ION Television syndicated programming service. In October 2014, a new NBC affiliate signed on in the Jackson, TN market via a new television station, and is now available on Jackson Energy Authority Cable and Dish Network. Before the sign on of WNBJ, distant NBC affiliates WMC-TV in Memphis and WSMV-TV in Nashville were the default NBC affiliates for Jackson, Tennessee. As for The CW, WLMT remains the default over-the-air CW affiliate, since the area is served by cable-exclusive CW Plus outlet "WBJK" on cable channels 2 and 21, depending on which cable company serves the consumer. As for ION Television, it is only available through cable and satellite television in the Jackson, TN DMA, or over-the-air through WPXX-TV in Memphis by default.

After the first year

On May 5, 2015, the station's primary affiliation was changed to Antenna TV, with MyNetworkTV programming remaining in the primetime schedule. In June 2015, Doctor TV programming was relocated to a new third digital subchannel; the DT2 subchannel is now occupied by Bounce TV, an African American-oriented digital network. Also in summer 2015, WYJJ-LD became available on the cable system of Jackson Energy Authority, branded as EPlus Broadband Cable. WYJJ's main subchannel can now be viewed on JEA EPlus channel 14, while DrTV on WYJJ-LD3 can be viewed on channel 193. On Monday, November 23, WYJJ added a fourth subchannel carrying religious programming from Sonlife Broadcasting Network.
On Friday, January 29, 2016, WYJJ added a fifth subchannel carrying Grit, which broadcast entertainment programming aimed towards men. In spite of the existence of WYJJ-LD5, The Grit feed from WMC-DT3 remains on JEA Cable. WMC-DT2's feed of Bounce TV also remains on cable in Jackson as well.

Under new ownership

WYJJ was one of several dozen DTV America stations that would be purchased by HC2 Holdings in October 2017. Two months later, WYJJ began simulcasting the MyNetworkTV schedule as aired on the second subchannel of Rehoboth Beach, Delaware NBC affiliate WRDE-LD. In Spring 2019, the MyNetworkTV schedule was simulcast from KWWE-LD of Lake Charles, Louisiana.
On June 3, 2019, WYJJ’s Antenna TV affiliation was dropped to become affiliated with the then-recently-launched Court TV network, with the MyNetworkTV affiliation meanwhile remaining intact. In September 2019, WYJJ ended its affiliation with MyNetworkTV to carry Court TV full-time. MyNetworkTV moved its affiliation in Jackson, Tennessee to a secondary affiliation alongside H&I on the third subchannel of WNBJ-LD.

Digital channels

The station's digital signal is multiplexed:
ChannelVideoAspectPSIP short nameProgramming
27.1480iWYJJ-LDCourt TV
27.2720pWYJJ-LDBounce TV
27.3480i4:3WYJJ-LDGetTV
27.4480i4:3WYJJ-LDSonLife
27.5480i4:3WYJJ-LDInfomercials
27.6480i4:3WYJJ-LDDecades
27.7480i4:3WYJJ-LDCozi TV

Programming

WYJJ-LD broadcasts one network 22 hours every weekday, and all 48 hours of the weekend, and programming from another network from 7-9 p.m. CT every weeknight, a similar practice to those of WYJJ's sister stations, two fellow dual Court TV and MyNet stations WCZU-LD in Bowling Green, Kentucky and KPJO-LD in Joplin, Missouri. Court TV network programming is shown in all parts of the weekend and for 22 hours every weekday. WYJJ airs MyNetworkTV programming on weeknights from 7 to 9 p.m., and would return to Court TV programming at 9 p.m. In September 2015, WYJJ-LD began broadcasting Atlantic Coast Conference football and men's basketball from the ad-hoc ACC Network, the syndicated programming service operated by Raycom Sports. It was previously on WNBJ-LD during the 2014-15 season.
Doctor TV, a healthy lifestyle-oriented network, was broadcast on WYJJ-LD3 until January 2017. It was previously broadcast on WYJJ-LD2 until Bounce TV launched on that subchannel in 2015.
In January 2017, WYJJ's DT3 subchannel began broadcasting Sony Pictures Television's GetTV network, offering classic movies from its library. In the same month, Cozi TV launched over a new DT7 subchannel. In February 2017, WYJJ's DT5 subchannel began broadcasting Heroes & Icons. In the same month, WYJJ's DT6 subchannel began broadcasting Decades.