The station signed on the air as WENY-FM in the mid-1960s at 92.7 FM as a sister station to WENY. The call letters WENY-FM had previously been assigned to another station in Elmira. It was licensed to the Elmira Star-Gazette, Incorporated, and began broadcasting November 1, 1948, on 106.9 MHz. It was a sister station to WENY, an AM station. In the late 1970s, the station changed its call letters to WLEZ, and was playing adult contemporary music. Known as EZ-92, the station was automated for most of the broadcast day, but had a popular morning show through the 1980s hosted by Chris Faber. The station reclaimed its WENY-FM call sign onNovember 4, 1991. It also switched to a satellite-delivered adult contemporary format as an affiliate of the Northeast Satellite Entertainment network. Longtime owner Howard Green sold the station to White Broadcasting in 2000. Under a limited marketing agreement, the station was managed by Eolin Broadcasting Inc., which also owned talk radio station WCLI, WCBA-FM, WCBA and WGMM. White sold the station to EBI in 2001 EBI moved the station to its headquarters in South Corning and began simulcasting airing WCBA-FM programming on WENY. The stations were known as the Crystal Radio Network. That nomenclature came from WCBA-FM, which had been known as "Crystal 98.7" for a few years. In 2003, EBI sold all of the stations to Route 81 Radio, based in Hazleton, Pennsylvania. Route 81 switched WCBA-FM's frequency to 97.7 and its calls to WENI. The stations still air the same adult contemporary programming, but now are known as Magic 92.7 and 97.7. Route 81 dissolved and the stations ended up in the hands of William and Paige Christian's Sound Communications. In 2017, Sound Communications filed to swap the license for WENY-FM to Kevin Fitzgerald and George Hawras' Europa Communications in exchange for the license for WPHD, in a move speculated to allow the Christians the opportunity to acquire another station in the Elmira-Corning area. The swap was consummated on November 15, 2017, along with the formats. In addition, the stations swapped call signs on November 20, 2017. On December 8, 2017 WPHD moved from 92.7 FM to 96.1 FM. On July 3, 2020, the station adopted a country music format branded "Bigfoot Country" with the new call sign WCBF, and WPHD's call sign and classic hits format moved to 104.9 FM.
HD Radio
On May 24, 2018 WPHD launched two formats on their HD Radio subchannels -- WPHD-HD2 is airing a rhythmic contemporary format, branded as "Hot 102.9" and WPHD-HD3 is airing an alternative rock format, branded as "93 The Drive". On January 6, 2020 WPHD-HD3/W226BA changed their format from alternative rock to a simulcast of mainstream rock-formatted WNGZ 104.9 FM Montour Falls.
Translators
WPHD also broadcasts on the following FM translators: W269BK relays WPHD-HD3; W277DW relays WPHD-HD2.