In 1978 Griscom joined the staff of Senator Baker and served as press secretary. In 1985-86, after Baker's retirement from the Senate, Griscom served as the executive director of the National Republican Senatorial Committee, and was charged with the task of overseeing the re-election efforts of the Republican majority in the Senate. He later became part of the Reagan administration in 1987, while Baker was chief of staff. As Baker's senior staff person, he essentially ran day-to-day operations at the White House, and he maintained the strong links between the administration and the Republican Party. His most notable claim during this period was that, in 1987, as communications director at the White House, he approved and promoted Peter Robinson's draft speech made at the Berlin Wall, where President Reagan demanded that Soviet leaderMikhail Gorbachev "tear down this wall".
Reynolds Tobacco
In 1990 he joined Reynolds Tobacco as head of its external relations program, and over the next 10 years he was responsible for the company's strategic operations against the growing anti-smoking forces. He also administered and organized the company's involvement in the many cooperative campaigns conducted with Philip Morris and the Tobacco Institute in lobbying the United States Congress to block anti-smoking legislation. RJR also took a lead role at this time in conducting misinformation campaigns for media and public consumption—especially in the promotion of the idea that health regulations were largely the product of junk science. Not long after joining RJR, Griscom became a key director on the management committee of the Tobacco Institute, responsible for secretly funding friendly think tanks and other organizations, and for organizing scientists, lawyers and other business allies to attack regulatory measures that blocked cigarette advertising, or those that introduced environmental and health regulations. Steve Milloy, who ran the fake "scientific grassroots" organisation known as the Advancement of Sound Science Coalition and its junk science website for Philip Morris on behalf of the tobacco industry, was transferred in mid-1996 to the control of Reynolds under Griscom when TASSC and the junkscience.com links with Philip Morris were exposed. Griscom subcontracted the administration of this "sound-science" operation to Jody Powell and Sheila Tate, at Powell-Tate. RJR and Powell-Tate also handled the distribution of Milloy's book Science without Sense, supposedly published by the Cato Institute. Similar books were commissioned and payment laundered through think tanks for academic authors. One other "successful" program run at this time was to characterise relatively harmless substances as "potentially cancerous" as part of the industry's "sound-science" campaign. Griscom's PR staff attempted to both promote and ridicule the idea that coffee could cause cancer via Milloy's junk-science web pages and op-ed articles planted in newspapers. This created the straw-man idea that everything enjoyable could be classed as potentially dangerous and no one could live without taking the normal risks associated with living. Smoking, they implied, was no different from drinking coffee. Griscom's communications and media division of RJR also hired state and federal lobbyists, planted ghost-written articles and letters to the editor in major newspapers and magazines and promoted seemingly normal tours by comedians, musicians, artists, etc. who were all carefully trained and contracted to promote the pro-smoking message. In 1997-1998, Griscom represented R.J. Reynolds on a long series of tobacco industry negotiations with the State Attorneys-General, the Justices Department, the White House and its agencies. This led to a February 1998Master Settlement Agreement, in which the tobacco industry agreed to pay hundreds of millions of dollars in compensation for Medicaid costs associated with smoking to avoid charges under the Racketeer Influenced and Corrupt Organizations Act. He left R.J. Reynolds in the later half of 1999 and returned to Chattanooga "to help shape the overall identity" of the city's now single daily print newspaper, formed after WEHCO Media bought and merged the fiercely competitive afternoon Free Press and the morning The Chattanooga Times to create the Chattanooga Times Free Press. On May 26, 2010, Griscom announced he would resign from the newspaper June 30, 2010.