The Martin Group
The Martin Group is a branding and marketing agency headquartered in Buffalo, New York founded by Tod D. Martin in 2001. As of June 2014, the firm opened an office in Rochester. Buffalo Rising reports that as of 2017 The Martin Group has "a workforce of more than 50 associates and has offices in Buffalo and Rochester, with annual billings totaling nearly $15 million."
In 2010, The Martin Group won 5 gold and 20 silver awards in the local Addy Awards show held at Kleinhans Music Hall. In June 2014, The Martin Group acquired a smaller PR firm, Travers Collins & Company, where the founders of The Martin Group used to work. In 2017, The Martin Group moved into a new headquarters, a historic building in downtown Buffalo’s Theatre District renovated for $2.3 million.
In 2020, Hearst Newspapers, part of Hearst Corp.'s global media conglomerate, has purchased a strategic equity stake in the Martin Group.
