Teddy Ruxpin
Teddy Ruxpin is an animatronic children's toy in the form of a talking 'Illiop', a creature which looks like a bear. The creature's mouth and eyes move while "reading" stories played on an audio tape cassette deck built into its back. It was created by Ken Forsse with later assistance by Larry Larsen and John Davies, and the first version of the toy was designed by the firm RKS Design. Later versions used a digital cartridge in place of a cassette. At the peak of its popularity, Teddy Ruxpin became the best-selling toy of 1985 and 1986, and the 2006 version was awarded the 2006 Animated Interactive Plush Toy of the Year award by Creative Child Magazine. A cartoon based on the characters debuted in 1986.
In 2018, it was announced that Alchemy and The Jim Henson Company would make a new Teddy Ruxpin TV series. The series would be animated in a digital puppetry form and would be aimed at preschoolers. In 2019, it was announced that The Jim Henson Company would be distributing the series under the Henson Independent Properties banner.
Technology
Conventional Compact Cassettes carried two audio tracks for stereo sound reproduction. Teddy Ruxpin cassettes used the right track for audio and the left track for a control data stream. The data stream controlled servomotors that moved the eyes and mouth and could also divert the audio signal to Grubby, the companion toy, by means of a proprietary cable. This allowed the two to engage in pre-recorded interactions. Grubby only worked with the initial WOW release of Teddy Ruxpin.If a conventional audio cassette was played in Teddy Ruxpin, this would be detected and its left audio track would be ignored. Early versions of the toy used three servo motors, but this was reduced to two and even one in later versions.
History
From his debut in September 1985 various toy makers have produced Teddy Ruxpin over the years. The first was Worlds of Wonder from 1985 until its bankruptcy in 1988. The toy's rights were then sold to Hasbro, and produced again from 1991 to 1996. Another version debuted in 1998 by YES! Entertainment with another version in 2006, produced by BackPack Toys. Owned and operated by Robert Taylor. The most recent version of Teddy Ruxpin was produced by Wicked Cool Toys.Shortly after his debut, Teddy Ruxpin was dubbed the "Official Spokesbear for the National Center for Missing and Exploited Children" in 1985.
Worlds of Wonder
Teddy Ruxpin was first produced in 1985 by toy manufacturer Worlds of Wonder. They also released the companion toy Grubby and several other non-animatronic companion toys and characters. This included two different versions of the bird-like Fobs that were hand puppets with a sock-like, extendable neck. Other hand puppets were the larger Wooly What's-It, three interchangeable Anythings, Tweeg, and L.B. The Bounder. Other items produced by Worlds of Wonder for Teddy Ruxpin were the Answer Box and Picture Show.With the strength of its line of toys, Worlds of Wonder's fortunes rose well beyond its assets. Stock trades by company officers spooked investors. Attempting to stem the tide, WoW issued Non-Investment Grade Bonds, commonly known as junk bonds, in an effort to buoy itself. Although there is some contention as to whether this strategy would have helped, the attempt was made moot by the 1987 stock market crash. Worlds of Wonder filed for bankruptcy protection and was liquidated in 1988. They went through a series of layoffs. The creditors continued to operate the company in receivership until finally closing its doors in late 1990.
Playskool
By 1991 Worlds of Wonder had folded and the remaining assets were liquidated. The Teddy Ruxpin toy line was then picked up by Hasbro, which produced him under their Playskool line until 1996 using the redesign that had been implemented by WoW. This design was smaller and used cartridges that resembled 8-track tapes, instead of cassette tapes. Unfortunately, this cartridge system proved to be easily damaged.YES! Entertainment
In 1998, Yes! Entertainment brought Teddy Ruxpin back to stores for a third time. The toy's size was largely the same as the Playskool version. Yes! returned to using the standard cassette tapes. This venture was short-lived, however, as Yes! Entertainment's corporate management and financial troubles ultimately resulted in AlchemyII withdrawing the licensing for Teddy.During this production of Teddy Ruxpin, an "interactive video" model was released under the branding "TV Teddy". The TV Teddy system consisted of a series of specially encoded VHS cassettes, an RF-transmitter that relayed signals encoded on the video track to the animatronic, and an animatronic RF-receiver consisting of a loudspeaker, and two servos which provided much-simplified eye and mouth movements compared to both the WOW and Playskool versions. The VHS cassettes consisted of original opening content specifically designed for Teddy to interact with, followed by previously-released Hi-Topps videos which were encoded with additional content for the anamatronic. There was also a small Beanie Baby version of the toy that came boxed with the YES! Teddy Ruxpin in an effort to capitalize on the popularity of Beanie Babies at the time.
BackPack Toys
In 2005, BackPack Toys announced a fourth version of Teddy Ruxpin, which replaced the audio tapes with digital cartridges. Although Teddy Ruxpin is no longer produced by BackPack Toys, some remaining toys and cartridges are available via online retail channels.Wicked Cool Toys
Wicked Cool Toys announced in early 2016 that they would produce a new Teddy Ruxpin in fall of 2017. This Teddy Ruxpin does not come with physical cartridges, instead being programmed with 3 stories inside of the toy. The rest of the stories are available for purchase on a mobile app.Book and cassette episode list
Worlds of Wonder
Worlds of Wonder produced the largest number of stories. They include:# | Title | Short Summary | Guest Characters |
Other
Worlds of Wonder created two devices that worked only with Teddy Ruxpin. They were the Picture Show and Answer Box. Neither of these would work with Grubby. The cassettes produced for the Picture Show, which used slide wheels, similar to the View Master were:- Big Little Wooly
- Gimmick Learns A Lesson
- The Great Grundo Groundrace
- Teddy & The Surf Grunges
- Teddy's Underwater Rescue
- Tweeg's Lemonade Stand
- Wedding In Grundo
- Color My World
- Counting is Fun
- Easy as ABC
- Just About The Size Of It
- Learn About Opposites
- Shapes are Everywhere
- Up, Down and All Around
Book and cartridge episode list
# | Series | Title | Short Summary | Featured Characters |
1 | Included | "The Airship: Discover a Whole New World" | Teddy and Grubby meet Newton Gimmick, and the three begin the search for the treasure. | Leota the Woodsprite |
2 | Treasure Series 1 | "Wooly and The Wizard: Helping to Solve the Mystery" | ||
3 | Treasure Series 1 | "Captured By Mudblups: Sometimes You Have to Change Your Plans" | ||
4 | Treasure Series 2 | "The Missing Princess: You've Got to Take Care of You" | Teddy, Grubby, and Newton Gimmick are captured by the Mudblups and meet Prince Arin and, later, Wooly. Then they go to the Hard-to-Find City to save Princess Aruzia from the Gutangs. | Mudblups, Prince Arin, Wooly, the Wizard, Gutangs, Princess Aruzia |
5 | Treasure Series 2 | "Treasure: Knowing What's Really Valuable is Important" | ||
6 | Adventure Series 1 | "Teddy Ruxpin's Birthday: A Day to Say Hurray" | Teddy, Grubby, and Newton Gimmick celebrate Teddy's Birthday with fun, adventure, and many friends! | Leota, Grunges, Wooly, Fobs |
7 | Adventure Series 1 | "The Day Teddy Met Grubby: Do You Remember The Day You Met Your Best Friend?" | Teddy tells the story of how he met Grubby for the first time back home in Rilonia. | Teddy's Mother |
8 | Adventure Series 2 | "Grubby's Romance: Falling in Love is Something Special" | Teddy, Grubby, and Newton Gimmick are shrunken by Gimmick's reducing machine. Grubby meets a caterpillar and falls in love. | Karen, Tweeg, L.B., various other bugs |
9 | Adventure Series 3 | "Take A Good Look: See the Ordinary in an Extraordinary Way" | Teddy, Grubby, and Newton Gimmick are shrunken by the power of Gimmick's new machine using one of the 7 crystals. They explore their "new world" and avoid being stomped on by Fuzz. | Fuzz the Fob |
10 | Music Series 1 | "Teddy Ruxpin Lullabies: Warm and Cuddly Songs to Dream By" | Teddy Ruxpin sings all his favorite lullabies for his friends. | Fobs, Leota |
11 | Music Series 1 | "Teddy Ruxpin's Christmas: A Musical Celebration" | Teddy, Grubby, and Newton Gimmick host a Christmas Party. | Almost all Series Characters Pictured |
Extra outfits
Worlds of Wonder made different outfits for Teddy and Grubby. These were sold separately and include:- Flying Outfit
- Hiking Outfit
- Nightshirt
- Raincoat
- Christmas Outfit
- Sleeping Outfit
- Summertime Outfit
- Tuxedo that came as a boxed set with the "Love Songs" book and tape
- Winter Outfit
- Workout Outfit
Promotions
Actress Joanna Kerns served as spokesperson for the toy shortly after its introduction. Kerns herself was at the height of her fame as Maggie Seaver, the family matriarch on the ABC-TV sitcom Growing Pains.
In 1987, Worlds of Wonder contracted with Wendy's restaurants to feature a Teddy Ruxpin themed Kid's Meal promotion. These were similar to the miniatures produced by Worlds of Wonder, except they were smaller and flocked.
Also in 1987, Teddy Ruxpin characters joined the Ice Capades program, which toured the country.