Sense and respond

• U - understand customer value
• R - remove waste
• S - standardize
• L - learn by doing
• I - involve everyone
• M - measure what matters
• M - manage performance visually

Publications

• 2010 “,” Marketing Management Magazine, Fall, 2010, pp 24–32.
• 2003 “Leading On Demand Businesses – Executives as Architects,” IBM Systems Journal, Vol 42, No 3, 2003, pp 405–413
• 2003 “,” in Long Range Planning, April, 2004, Special Issue of articles from May 4, 2003 Wharton Conference “Peripheral Vision: Sensing and Acting on Weak Signals,” Vol 37/2 pp 181–189
• 2000 “Managing Knowledge in Adaptive Enterprises,” Chapter in Knowledge Horizons: The Present and the Promise of Knowledge Management, edited by C. Despres and D. Chauvel, Butterworth-Heinemann
• 1999 Adaptive Enterprise: Creating and Leading Sense-and-Respond Organizations, Harvard Business School Press
• 1993 “Managing By Wire,” Harvard Business Review: Vol. 71, No. 5, September–October
• 1992 “From ‘Make and Sell’ to ‘Sense and Respond,’” Management Review, American Management Association, October