The story begins in a village as a tale of three best friends: Krishna, Adinarayana, and Prabhakar. Adi has a huge family, and one day, his elder sister Priya gets engaged. Ten days before her wedding, she elopes, leaving behind a letter that she has loved another man and has goneto live with him. Due to some misunderstanding, Krishna is suspected, and the friendship turns into enmity. The story moves forward 25 years, with Bhrahmaramba, the innocent and heavily pampered only daughter of Adi, who has little to no exposure to the outside world. She dreams of marrying a man who has the qualities of a prince, as said by her grandmother. Shiva, the son of Krishna, meets Bhrahmaramba in his brother Kishore's marriage with Bhramarambha's friend and falls in love with her at first sight. After playful encounters, they separate ways. Bhramarambha eventually comes to Vizag, Shiva's hometown, for her studies. She quickly finds out that Shiva lives in Vizag, and they spend a lot of time together, with her sharing everything with him. She tells him that she is not interested in a relationship with him. Shiva loves her, but in fear of rejection, does not reveal his love. Later they get into an argument, with Shiva revealing his love for her and being frustrated on her not having a clarity on her life and that she keeps waiting for a prince and does not realize what she has. Bhramarambha furiously returns home and accepts a marriage proposal by her cousin out of anger. The rest of the story is how Shiva finally makes Brahmaramba realize him as her prince and resolves disputes between both families.
The music was composed by Devi Sri Prasad and was released on Aditya Music Company. The audio function was grandly held on 21 May 2017 at Annapurna Studios.
Production
The director of the film is Kalyan Krishna Kurasala. The film's first look was released on 29 March 2017 on Ugadi by Nagarjuna through his official Facebook page. Naga Chaitanya shared through Twitter that two posters of the film were released at the same time since Producer Nagarjuna and director Kalyan Krishna was not able to decide which poster to go with. It was Naga Chaitanya's third collaboration with music director Devi Sri Prasad after 100% Love and Dhada and first collaboration with director Kalyan Krishna Kurasala.
Reception
Box office
Rarandoi Veduka Chudham, in two days collected a total gross of 11.86 Crores and a share of 5.84 Crores worldwide. In its first week, the film collected a total gross of 32 crores and a share of 18.50 Crores worldwide. Movie collected a total gross of 50 Crores and a share of 28 Crores worldwide in its lifetime run. In the first weekend, Rarandoi Veduka Chudham beat movies like at the US box office by collecting a total gross of 369,672.
Critical reception
gave 3 out of 5 stars stating "Rarandoi Veduka Choodham ends up being a crowd-pleasing film in the end. The trick lies in making you yearn for the feeling of being together, despite all odds. It’s the theme of most family dramas in Telugu films and Rarandoi Veduka Choodham is no different". IndiaGlitz gave 3 out of 5 stars stating "A wafer-thin and predictable story, 'RVC' comes with an excellent characterization of the heroine, and largely fine performances. Proper spacing of songs was needed. All said, there are elements that could appeal to family audiences". The Times of India gave 2.5 out of 5 stars stating "Rarandoi Veduka Chudham uses the age-old run-of-the-mill set-up to establish the story and its characters. As far as the plot is concerned, there is nothing new that one can expect from the family drama - fathers pampering their children, children falling in love with the enemy’s son and the clichés. Finally, when things are set to take an offbeat turn, a simple clarification of a misunderstanding brings the plot to a happy ending; bummer!".