Milkis


Milkis is a soft drink produced by Lotte Chilsung, a South Korean beverage company. It combines many of the common elements of traditional carbonated beverages such as sugar, and carbonated water with milk to create a creamy taste; its label proclaims "New feeling of soda beverage". Milkis is available in orange, strawberry, mango, melon, banana, peach, apple and classic flavors. It is a popular beverage in South Korea, and it is available worldwide.

History

Milkis launched in 1989 with a huge marketing campaign, notably with the appearance of Hong Kong actor Chow Yun-fat in its television advertisements. Chow was enjoying huge popularity from the success of the film A Better Tomorrow and his saying the catchphrase "Saranghaeyo, Milkis!" in his strong accent became a huge hit; sales soared and the catchphrase remains as one of the most popular.