Margaret Molloy is an Irish businesswoman. Based in New York City, she is the Global Chief Marketing Officer & Head of New Development at renowned brand consulting, experience, strategy, and design firm Siegel+Gale. Molloy is a member of Global Irish Network, an advisory group to the Government of Ireland. She has been described as an unofficial ambassador of Ireland. Molloy is also the Board Chairperson for the New York Hub of The Marketing Society, an influential global community of over 3,000 senior marketers. In addition to her duties as U.S. chair of The Marketing Society, she serves on the board of directors of ANA Business Marketing NYC and on the board of the Origin Theater. Molloy has been published in Harvard Business Review, Fast Company and beyond, and is a frequent contributor to LinkedIn and Forbes. Molloy is also the creator of #WearingIrish, a groundbreaking platform that promotes awareness of Irish fashion design.
Molloy's first role was with Irish state agency Enterprise Ireland. She then went to Harvard Business School to complete her MBA. Afterwards, she worked in various marketing and management positions including SVP of Marketing at professional networkGerson Lehrman Group and leading teams at Siebel Systems where she was a member of the CEO's Circle. In 2013, she was appointed global Chief marketing officer and Head of New Development at Siegel+Gale. Margaret drives breakthrough marketing that grows company profile, profit, and team pride. A strategic marketer with a tech DNA, she has a 20-year track record as a business-to-business growth instigator, achieved by uniting brand building with demand generation. Her career spans enterprise tech, professional and financial services, and agencies, and is unified by a focus on sales and marketing alignment. A builder of high-performance teams, she believes the CMO must set a clear vision for business performance and that execution is the ultimate differentiator. Her no-nonsense style and connector model has made her a highly influential CMO and convener of panels and roundtables. When the COVID1-19 pandemic-induced shut down began in New York in March 2020, Margaret Molloy began to host a web series for CMOs that attracted top global marketing leaders to panels to discuss how they are responding to the pandemic.
WearingIrish
In early 2016, Molloy launched #WearingIrish to promote Irish fashion by inviting friends to wear garments or accessories by Irish designers during the month of March, and to post their photos on social media using the hashtag #WearingIrish. The platform exposes Ireland's talented fashion designers to new markets, showcasing the originality and skill of Irish design on the global stage. Molloy states, "as a marketer, I am fascinated by the possibilities that social media provides for ordinary citizens to show their support for brands and causes. Connecting all three interests — fashion, marketing, and Irish heritage — I saw an opportunity for people to come together on social media to support Irish designers." In 2019, Molloy and #WearingIrish were featured in a Nationwide special on RTÉ One, Ireland's most watched TV channel. Some of the brands selected to participate in Wearing Irish: Aine, Triona, Dubarry, Helen Steele.
Awards and Honors
Molloy received the 2017 B2B Marketer of the Year award. In April 2019, along with leading names in the advertising and marketing industry, Margaret was profiled on . Other accolades include Image Magazine's "Overseas Irish Business Woman of the Year 2017", IrishCentral's "2018 Creativity and Arts Award in Fashion and Design.", Top 50 Power Women, and Top 100 Irish Americans in Business. She was recognized by Forbes as one the top 10 CMOs on Twitter. Molloy was also listed by Richtopia as one of the Top 100 Chief Marketing Officers internationally. In November 2019, she was honored by the Douglas Hyde Foundation.
