Born in England, Eldridge moved to New Zealand with her parents, later returning to the UK and settling with her family in Liverpool. Her interest in make-up began at age six when she discovered a box of her mother's vintage Mary Quant and Coty make-up from the 1960s at her grandmother's house. Her interest deepened when she was given a book on stage make-up as a teenager, and it was then that she decided to pursue a career in make-up artistry.
Career
Following a move to London, Eldridge took a course in photographic make-up artistry at Complexions, began building her portfolio and eventually signing with a make-up agency. She had her first big break when she was booked by Elle magazine to work with model Cindy Crawford. Crawford and Eldridge subsequently worked together on several more shoots. She has been based in Paris, New York and Los Angeles, and now lives in London. Her work has appeared on the pages of British, Italian, French, Chinese and Japanese Vogue, Love, Allure, Glamour, Elle, Numéro, Harper's Bazaar, Pop, i-D and Lula for covers, fashion, beauty and celebrity shoots. Eldridge has worked with the photographers Tim Walker, Mert and Marcus, Regan Cameron, Sølve Sundsbø, Rankin, Paolo Roversi, David Sims, Mario Testino, and Patrick Demarchelier. Aside from her editorial assignments, Eldridge collaborates with fashion houses and beauty brands on their international advertising campaigns and runway shows. These include Lancôme, Chloe, Alberta Ferretti, Prada, Donna Karan, Moschino, Yohji Yamamoto, and Pucci. Eldridge was named by The Business of Fashion as one of the people 'Shaping The Global Fashion Industry' in their Fashion 500 list for 2013. She has been the Make-up Creative Director of Lancôme since 6 January 2015. In October 2015, she published the book, Face Paint: The Story of Makeup, on the history of makeup.
Television and media
Eldridge has been the resident on-screen beauty expert for the Channel 4TV seriesTen Years Younger, as well as the expert on non-invasive treatments on Ten Years Younger – The Challenge. She has made regular appearances on GMTV and Lorraine, and has appeared on the Today show in the USA.
Online and social media
In February 2010, Eldridge launched her website, which has become one of the go-to sites for make-up tutorials, beauty advice and insider knowledge.
Brand collaborations
From 2003 to 2013, Eldridge was Creative Director for Boots No7, where she was responsible for developing, re-designing and re-launching the brand. Since June 2011, she has worked with Chanel to create over 40 unique videos per year for their site, Chanel.com. Eldridge is now the Global Creative Director of Lancôme.
Personal life
Eldridge currently lives in London with her husband Robin Derrick, their two sons, and four cats: Betty, Peachop, Teddy, and Bertie.
