Larry MacPhail Award
The Larry MacPhail Award is presented annually by Minor League Baseball to recognize the top promotion effort in the minor leagues. MiLB teams are known for using promotions such as theme nights, in-game promotions and giveaways, specialty foods, and fireworks shows to increase attendance at games. The award is named after Baseball Hall of Fame member Larry MacPhail, who introduced innovations such as night games, team travel by airplane, pension plans, and batting helmets. The award was first presented in 1966 and is usually awarded during baseball's Winter Meetings.
Forty-six teams have won the Larry MacPhail Award. The Columbus Clippers, El Paso Diablos, and Nashville Sounds have each won the award on three separate occasions, the most of any team, followed by the Charleston RiverDogs, Hawaii Islanders, Reading Phillies, Richmond Braves, and Rochester Red Wings, who have each won the award twice. International League teams have won the award eight times, the most of any league, followed by the Eastern League, Pacific Coast League, and Southern League and Texas League ; the American Association, Florida State League, and Midwest League ; the Pioneer League and South Atlantic League ; the California League and New York–Penn League ; and the Carolina League, Northwestern League, and Western Carolinas League. Eighteen teams have competed at the Double-A classification level, the most of any class, followed by Triple-A ; Class A ; Class A-Advanced ; and Class A-Short Season and Rookie.
Key
Winners
Year | Team | League | Class | Ref |
1966 | Spartanburg Phillies | Western Carolinas League | Class A | |
1967 | Rochester Red Wings | International League | Triple-A | |
1968 | Cocoa Astros | Florida State League | Class A | |
1969 | Hawaii Islanders | Pacific Coast League | Triple-A | |
1970 | Hawaii Islanders | Pacific Coast League | Triple-A | |
1970 | Wichita Aeros | American Association | Triple-A | |
1971 | Oklahoma City 89ers | American Association | Triple-A | |
1972 | San Antonio Brewers | Texas League | Double-A | |
1973 | Tucson Toros | Pacific Coast League | Triple-A | |
1974 | West Palm Beach Expos | Florida State League | Class A | |
1975 | Tacoma Twins | Pacific Coast League | Triple-A | |
1976 | Cedar Rapids Giants | Midwest League | Class A | |
1976 | El Paso Diablos | Texas League | Double-A | |
1977 | Columbus Clippers | International League | Triple-A | |
1978 | Nashville Sounds | Southern League | Double-A | |
1979 | Columbus Clippers | International League | Triple-A | |
1980 | Nashville Sounds | Southern League | Double-A | |
1981 | Nashville Sounds | Southern League | Double-A | |
1982 | El Paso Diablos | Texas League | Double-A | |
1983 | Arkansas Travelers | Texas League | Double-A | |
1984 | Billings Mustangs | Pioneer League | Rookie | |
1984 | Columbus Clippers | International League | Triple-A | |
1985 | Richmond Braves | International League | Triple-A | |
1986 | Iowa Cubs | American Association | Triple-A | |
1987 | Albuquerque Dukes | Pacific Coast League | Triple-A | |
1988 | Birmingham Barons | Southern League | Double-A | |
1989 | Buffalo Bisons | American Association | Triple-A | |
1990 | Richmond Braves | International League | Triple-A | |
1991 | Salt Lake City Trappers | Pioneer League | Rookie | |
1992 | Fort Myers Miracle | Florida State League | Class A-Advanced | |
1993 | El Paso Diablos | Texas League | Double-A | |
1994 | Reading Phillies | Eastern League | Double-A | |
1995 | Kane County Cougars | Midwest League | Class A | |
1996 | Wilmington Blue Rocks | Carolina League | Class A-Advanced | |
1997 | Rochester Red Wings | International League | Triple-A | |
1998 | Charleston RiverDogs | South Atlantic League | Class A | |
1999 | Reading Phillies | Eastern League | Double-A | |
2000 | Lowell Spinners | New York–Penn League | Class A-Short Season | |
2001 | Tennessee Smokies | Southern League | Double-A | |
2002 | Lakewood BlueClaws | South Atlantic League | Class A | |
2003 | Trenton Thunder | Eastern League | Double-A | |
2004 | Altoona Curve | Eastern League | Double-A | |
2005 | Brevard County Manatees | Florida State League | Class A-Advanced | |
2006 | Round Rock Express | Pacific Coast League | Triple-A | |
2007 | West Michigan Whitecaps | Midwest League | Class A | |
2008 | Ogden Raptors | Pioneer League | Rookie | |
2009 | Chattanooga Lookouts | Southern League | Double-A | |
2010 | New Hampshire Fisher Cats | Eastern League | Double-A | |
2011 | Lake Elsinore Storm | California League | Class A-Advanced | |
2012 | Wisconsin Timber Rattlers | Midwest League | Class A | |
2013 | Charleston RiverDogs | South Atlantic League | Class A | |
2014 | San Jose Giants | California League | Class A-Advanced | |
2015 | Akron RubberDucks | Eastern League | Double-A | |
2016 | Midland RockHounds | Texas League | Double-A | |
2017 | Brooklyn Cyclones | New York–Penn League | Class A-Short Season | |
2018 | Eugene Emeralds | Northwestern League | Class A-Short Season | |
2019 | Lehigh Valley IronPigs | International League | Triple-A |