Raj is portrayed as a carefree guy who believes that everyone has the right to make their own decisions. At his friend Sadhu's wedding reception, he sees Priva and falls for her. He asks Sadhu's wife to learn more about Priya. Sadhu's wife gives Priya's number to her husband and asks him to pass it to Raj. A miscommunication between Raj and Sadhu leads to Raj calling another woman, Nandani. Raj mistakes Nandani for Priya on the phone and has a conversation with her. Unbeknownst to him, Nandani knows who Raj is and develops an interest in him. Through a series of events, everything is revealed and Raj's confusion is cleared. Meanwhile, Raj is helping his friend Anand get the attention of another girl. This girl turns out to be Priya, who falls for Anand. Comedic events lead to Anand eventually doubting Priya, which puts their relationship at stake. This is later resolved and they come together. Meanwhile, Nandani plans revenge against Raj for the deception and pain that he put her through. She gains employment as Raj's boss and uses this position to tempt him, putting him through hardships and seducing him. Raj plans to propose to his boss, but she is already planning to reject his proposal to avenge her pain. Just before he proposes, Raj realizes that he is truly in love with Nandani. He runs to her house to plead for forgiveness.
Yogi G. Raj expressed his intent to become an independent director after working with notable directors Preetham Gubbi and Harsha. The director chose a remake for his directorial debut and obtained the rights. The title for the film was initially Savira Janmaku, which was subsequently changed to Crazy Boy, which became Shokilal, which then turned into Kushi Kushiyali, before being finalized as Kushi Kushiyagi.
Casting
Before Ganesh was granted the lead role, the producers considered Puneeth Rajkumar, but scheduling conflicts prevented this. Kajal Agarwal was approached to play the character of Nadini, who was originally played by Nithya Menen in Gunde Jaari Gallanthayyinde. The director instead chose Amulya, who successfully paired with Ganesh in Cheluvina Chittara and Shravani Subramanya. Telugu actress Nandini Rai was added to the cast to play the second lead of a fashion designer that was played by Isha Talwar in the original Telugu version.
Soundtrack
Music directorAnup Rubens scored the music for the original film, and for this remake. The soundtrack for the movie is an EP consisting of five tracks. The lyrics for the tracks were written by Jayant Kaikini, K. Kalyan, and V. Nagendra Prasad.
