In 1947, the station first signed on as KDYL-FM. It was the sister station to KDYL, one of the first AM radio stations in Utah, which went on the air in 1922. KDYL-FM mostly simulcast its AM counterpart through its early years. The owner, Sidney S. Fox, is considered a pioneer in Utah broadcasting history. Two years later, in 1949, he put Salt Lake City's first TV station on the air, Channel 4 KDYL-TV.
In 1953, Fox sold KDYL-AM-FM-TV to publisher Time-Life Corporation for $2.1 million. In 1959, the stations were purchased by Columbia Pictures and the radio station call letters were changed to KCPX-FM and KCPX-AM. The two stations carried a Top 40 format that was very popular in the Salt Lake City area. During this time, the stations competed heavily for listeners with crosstown rival 1280 KNAK. In 1967, the Federal Communications Commission required FM stations in medium to large cities to be programmed separately from their AM sister stations for most of the day. KCPX-FM switched to an album rock format, while 1320 KCPX continued as a Top 40 station. In the 1980s, when AM 1320 left the Top 40 format, KCPX-FM picked up its CHR format, first known as HitRadio 99 KCPX, and then as Power 99. Columbia Pictures, which had just been acquired by The Coca-Cola Company, sold KCPX and KCPX-FM to Price Broadcasting in 1982.
AC/Hot AC era
KCPX-FM's Top 40/CHR format would last until October 4, 1990, when the station flipped to adult contemporary as "K98.7". In December 1992, KCPX shifted to hot adult contemporary as Variety 98.7, KVRI. In May 1995, after Citadel Broadcasting bought the station, the station rebranded as "B98.7" and adopted the KBEE call letters. The station's music focus has varied slightly over the past decade, leaning towards a more Modern AC direction for a time. However, in 2002, the station returned to its roots as an AC station as "B98.7." Over the seventeen-year period from 1985 to 2002, the station saw 18 different morning teams. The long-time "Fisher, Todd, and Erin" morning team on a competing station KISN 97 broke up in August 2001. Citadel Broadcasting poached Todd and Erin Collard to host a new morning show, though a no-compete clause in the married couple's previous contract kept the pair off the air from October 2001 to February 14, 2002. In 2010, the station evolved to adult top 40. Citadel merged with Cumulus Media on September 16, 2011. By February 2012, the station reverted to mainstream AC. On July 3, 2013, KBEE again moved to adult top 40. On March 6, 2015, KBEE returned to adult contemporary.
The call letters KBEE-FM were previously assigned to a station in Modesto, California. That station began broadcasting April 3, 1948, on 103.3 MHz. It was owned by the McClatchy Company, which publishes the Modesto Bee newspaper, from where it got its call letters.