Jack Cato


John Cyril "Jack" Cato, F.R.P.S. was a significant Australian portrait photographer in the Pictorialist style, operating in the first half of the twentieth century. He was the author of the first history of Australian photography; The Story of the Camera in Australia

Early life

John Cyril Cato, photographer, was born on 4 April 1889 at Launceston, Tasmania, son of Albert Cox Cato, salesman, and his wife Caroline Louise, née Morgan. At the age of 12 years he did an apprenticeship, and studied arts in night school. His father arranged for him to have lessons from a friend who was a metallurgist at Queenstown, where he learnt the properties of metals in photography. John Watt Beattie, a Scottish landscape photographer and also the son of a photographer, introduced young Jack to the medium in 1896. He was further trained in art by at Launceston Technical School. From 1901 Cato worked under Percy Whitelaw and John Andrew, both local portrait photographers.

Career

In 1906, aged 17, Cato joined Beattie in his Hobart premises and set up his own studio. Later he applied to be official photographer to Douglas Mawson's 1911 Australasian Antarctic Expedition. However, Mawson passed him up, and Henri Mallard, in favour of Frank Hurley. Cato travelled that year in Europe finding work with photographers in London, among them H. Walter Barnett, the fashionable society and vice-regal portraitist, and theatre photographer Claude Harris. Through the latter, and with encouragement from Dame Nellie Melba, he pursued freelance work in the theatrical world. Having contracted tuberculosis and, seeking the relief of a warm climate, Cato left England in 1914 to photograph on the expeditions in Rhodesia of Professor Cory of Grahamstown University. He enlisted for war service in South Africa. The anthropological photography earned him a fellowship of the Royal Photographic Society of Great Britain.
In 1920 Cato, still convalescing, returned to Tasmania, where he operated his own portrait-studio in Hobart, and there married Mary Boote Pearce on 24 December 1921. He was President of the Tasmanian Photographers' Association in 1923. In 1926 their son John was born and in 1927 they moved to Melbourne. Again with the patronage of Dame Nellie Melba, and through her introductions to society and to theatrical circles, he set up a society portrait studio, first at 244 Collins Street, then permanently in Marcus R. Barlow's Art Deco Howey House at 259 Collins Street. There, he was conveniently located for clients, close to Melbourne's photographic community and the best department stores and boutiques around Collins Street, Melbourne. He put his Pictorialist style, natural gregariousness, love of theatre and technical knowledge to effect in becoming a leader of the trade in Melbourne for two decades.
His society, theatre and advertising photographs were frequently published in magazines and newspapers including The Australian Women's Weekly, The Argus, Table Talk, The Illustrated Tasmanian Mail, The Hobart Mercury, and The Australasian. He maintained links with professional associations and amateur clubs through occasional exhibitions of his best work, and was senior vice-president and a life member of the Professional Photographers' Association.
Cato retired from his Melbourne studio in 1946 to begin a career as an author. In addition to a large number of articles in photographic, philatelic and other magazines, as well as serving as chronicler for the Savage Club, he published an autobiography, I Can Take It, and a pictorial documentary, Melbourne.

''The Story of the Camera in Australia''

Cato's The Story of the Camera in Australia, though it is more populist than academic, is acknowledged as the first Australian national history of the medium, and was premised on his belief that photography "as no other medium, literary or graphic", recorded and would reveal the history of the young nation.
A keen stamp-collector from childhood Cato was able to sell his stamps for about £10,000 in 1954 to finance six years of research for this book. He used the La Trobe Library picture and newspaper collections in Melbourne, making only one visit to Sydney and Canberra institutions. Cato also relied on regular personal correspondence with experts, such as letters from Harold Cazneaux, the celebrated Pictorialist, and from Keast Burke in Sydney, a photography historian and campaigner for the recognition of photography as a historical resource and who was engaged in 1964 as consultant to the collections at the Australian National Library.

Later life

From 1960–63 Cato was photography columnist for The Age newspaper in Melbourne. He died on 14 August 1971 at Sandringham, Melbourne, survived by a son, photographer John Cato, and a daughter.

In collections

Collections of Jack Cato's photographs are held by: