Sundar and Uma are classmates who fight often. Sundar, however, is very much in love with Uma, and when they perform in a dance drama competition at Madurai, and later move on to Kodaikanal, he expresses this love. Uma asks him to climb up a peak so that she will consider him as a suitor. Sundar suffers from acrophobia and almost falls while climbing, at which point Uma accepts his love. Sundar's cousin Shanti, who lives with his family and takes care of the entire household, is fond of him and wishes to marry him. Sundar's father Sivasamy also wants this marriage to take place. When Shanti discovers the love between Sundar and Uma, however, she changes her mind. Sivasamy asks Sundar to marry Shanti, but he refuses, revealing that he is in love with Uma. Furious, Sivasamy begins looking for another bridegroom for Shanti. Meanwhile, Uma goes to seek permission to marry Sundar from her brother, who is her only living relative. She tells Sundar that she will send him a letter on a particular date. When Uma's letter informs him that she has decided to marry another person because she is not willing to go against the wishes of her brother, an emotionally distraught Sundar becomes bedridden. In truth, Uma's brother and sister-in-law were killed in a road accident, leaving behind their three children. She decided to renounce her love for Sundar to take care of the children, and lied to him so that he would not come after her. While taking care of the dejected Sundar, Shanti is confronted by her bridegroom who accuses her of having a relationship with Sundar. When Sundar realises how much his father and his cousin have suffered because of him, he decides to marry Shanti. Years later, Sundar has become a successful businessman living in Kodaikanal with Shanti and their daughter Geetha; Sivasamy is long dead. Meanwhile, Uma joins Geetha's school and becomes her teacher. When Geetha enthusiastically tells her mother about Uma, Shanti wants Uma to take tuition for Geetha; Uma accepts the request. She is shocked to learn that Geetha is Sundar's child when they accidentally meet along the road. Sundar goes to Uma's home, where they have a conversation about the past. Hearing this, Geetha realises that her father was once in love with her teacher. Shanti learns of Sundar's relationship with Uma. Not wanting to cause Sundar and Shanti to separate, Uma gives a letter to the school principal Sundaravathanam, asking him to take care of her brother's children if something happens to her, and goes to a cliff to meet Sundar. She asks Sundar that will he come with her leaving everything behind she calls call him. Sundar tells her that he could leave anything except his wife and child. This is the answer Uma wants, having decided that, if Sundar talked about leaving Shanti and Geetha, she would throw herself from the cliff. At the same time, Shanti concludes that Uma and Sundar should be united, and decides to commit suicide, Uma and Sundar stop her, with Uma telling her everything that happened between her and Sundar was in the past. Uma also tells Sundar and Shanti that she does not want to cause further problems for them and leaves, going back to a boarding school with her niece and nephew.
The story of Iru Malargal was written by A. C. Tirulokachandar who also directed, and produced by Thambu under Manijeh Cine Productions. The dialogues were written by Aaroor Dass. Cinematography was handled by Thambu, and editing by B. Kandaswamy. Tirulokachandar's name was spelt "Tirulogchander" in the credits.
Soundtrack
The soundtrack was composed by M. S. Viswanathan, while Vaali penned the lyrics, replacing Viswanathan's usual associate Kannadasan. The song "Maharaja oru Maharani" was the first in Tamil to feature ventriloquism before it was used on a larger scale in Avargal10 years later. It marked the debut of Shoba Chandrasekhar as a playback singer. Vaali considered the number "Madhavi Ponmayilal" as one among his "personal favourites". The song is set in Kharaharapriya raga. N. Sathiya Moorthy Rediff.com named it as one of Vaali's "most memorable songs".
Release
Iru Malargal was released on 1 November 1967, Diwali day. Despite facing competition from another Sivaji Ganesan film Ooty Varai Uravu, released on the same day, it emerged a commercial success, running for over 100 days in theatres. At the Tamil Nadu StateFilm Awards, Vijaya won for Best Actress, and Tirulokchandar won for Best Story Writer.