I Was Born to Love You (song)


I Was Born to Love You is a 1985 song by Freddie Mercury, and was released as a single and on the Mr. Bad Guy album. After Mercury's death, Queen re-worked this song for their album Made in Heaven in 1995, by having the other members play their instrumental parts over the original track, transforming the song from a disco song to a rock song. The Queen version from the Made in Heaven album also includes samples of Mercury's ad-lib vocals taken from "A Kind of Magic" and from "Living on My Own".
The song received its live debut on the 2005 tour of Japan, given by Queen + Paul Rodgers. Brian May and Roger Taylor performed the song acoustically. The song was also performed during the concerts given by Queen + Adam Lambert in South Korea and Japan, which was the first time that a full live band was used for the performance.

Music videos

The video for the original Freddie Mercury version of the song was directed by David Mallet and filmed at the now demolished Limehouse Studios, London. The video was choreographed by Arlene Phillips and shows Freddie singing in front of a wall of mirrors, then running through a house with a woman, before dancing on a podium.
The video for the version used on Made in Heaven was directed by Richard Heslop for the British Film Institute, and included on Made in Heaven: The Films. It shows inhabitants of a block of council flats. Couples kiss, kids play, and teenagers steal and destroy a car in a monochrome film. The audio also uses the vinyl edit.
For the 2004 re-release, a video was created mixing footage of Mercury's original solo video intercut with footage of Queen performing live at Wembley Stadium, plus his solo video "Living on My Own". This video is included on Queen Jewels, the 2004 Greatest Karaoke Hits DVD, and the Japanese release of the documentary Days of Our Lives.

Appearances in other media

The song has appeared in the multiple television advertisements, mainly in Japan. The original version recorded by Mercury appeared in the TV commercial of Japanese cosmetics company Noevia in the mid 1980s. The Queen version was released as a single exclusively in Japan in February 1996, because the song was used in a TV ad for Kirin Ichiban Shibori, one of the best-selling liquors of the country produced by the Kirin Brewery Company. The single became their first song that entered the Japanese chart since "Teo Torriatte ", released in 1977.
In 1987,brazilian singer Gretchen made a cover version.
In 2004, Queen's version was used as the theme for Pride, the successful Japanese drama starring Takuya Kimura and Yūko Takeuchi. Jewels, Queen's tie-in compilation album released only in Japan, includes "I Was Born to Love You".
The song was used in episode 29 of Pretty Guardian Sailor Moon, during a competitive game of gym-class volleyball.
In Malaysia, Mercury's version, using a different mix, was used by Astro in TV advertisements to promote their coverage of the 2018 FIFA World Cup. The advertisement, commissioned by Astro through agency Dentsu LHS Malaysia and created by Pesona Pictures Indonesia, also have an unused version, which used Queen's version of the song.
Cover versions were released by Hannah Jones, Worlds Apart and Andrew W.K. in February 2011.
A cover version based on Queen's version is used in the fourth level of the Nintendo DS video game Elite Beat Agents

Personnel

;Original version
;Queen version
;Freddie Mercury version
Chart Peak
position
German Media Control Chart10
UK Singles Chart11
Austrian Singles Chart20
Swiss Singles Chart24
Japanese Oricon Singles Chart55
South African Singles Chart4
U.S. Billboard Hot 10076
Chart Peak
position

;Queen version
YearChartPeak position
1996Japanese Oricon Chart45
2004Japanese Oricon Chart1