Good Old Boat


Good Old Boat is a niche magazine dedicated to hands-on sailboat owners, those inclined to tackle much of the maintenance tasks and improvement projects themselves. Good Old Boat publishes reviews of boats long out of production, stories from sailors who have learned lessons out on the water, technical articles about equipment installations and repairs, essays on the joy and endless fascination that sailing provokes, and much more.

Overview

The company was an early adopter of a “virtual organization” business model, in that there is no central office or headquarters. Rather, the few employees and a larger number of freelancers, many of whom are regular contributors, work remotely in various locations around the United States and the world.
The magazine differs from advertising-driven publications in that while it accepts a limited amount of advertising, revenue is primarily driven through subscriptions and newsstand sales. In addition, article titles are absent from the cover art, a journalistic design decision differing from many other publications.

History

Good Old Boat was founded and edited by Karen Larson and Jerry Powlas in 1997. In January 2018 ownership changed hands to former employees Karla Sandness, Michael Robertson and Nancy Koucky.

Notable contributors