Edomoji


Edomoji are Japanese lettering styles, which were invented for advertising in the Edo period. The main styles of Edomoji include Kanteiryū, Yosemoji, Kagomoji, Higemoji, Chōchinmoji and Kakuji.

Kanteiryū ()

This style is used for publicity and programmes for arts like kabuki and rakugo. Invented by Okazakiya Kanroku, the name derives from Okazaki's nickname, kantei.

Yosemoji ()

The name yosemoji literally means "letters for yose ". A combination of kanteiryū and chōchinmoji, it was used for posters and flyers.

Kagomoji ()

This name literally means "cage letters". The characters are thick and square in shape. It is usually used in inverted form or sometimes as an outline.

Higemoji ()

These characters have little "whiskers" on them. This style is used for kakigōri and ramune signs as well as being a common style for sake labels.

Sumōmoji ()

Style of lettering used for sumo wrestling advertisements and programmes.

Chōchinmoji ()

These characters are the ones used on chōchin, such as the ones commonly seen outside a yakitori stand in Japan.

Kakuji ()

This very heavy, rectangular style is used for making seals.