E45 cream
E45 cream is a skin care product containing the active ingredients: lanolin, white soft paraffin and liquid paraffin, from the E45 brand of skin care products by Crookes Healthcare, a subsidiary of Reckitt Benckiser.
E45 cream
In 2016 it was one of the biggest selling branded over-the-counter medications sold in Great Britain, with sales of £35.5 million.The product contains paraffin and can generate fire risks. It has been associated with deaths from fire and, from 2017, was set to carry a flammability warning.
E45 cream contains the following:
| Active ingredients | Measure |
| Anhydrous Lanolin | 1.0%w/w |
| White Soft Paraffin | 14.5%w/w |
| Light Liquid Paraffin | 12.6%w/w |
| Additional ingredients | - |
| Glycerol monostearate | - |
| Cetyl Alcohol | - |
| Sodium Cetostearyl Sulphate | - |
| Carbomer | - |
| Methyl Hydroxybenzoate | - |
| Propyl Hydroxybenzoate | - |
| Sodium Hydroxide | - |
| Citric Acid Monohydrate | - |
| Purified Water | - |