Double Happiness (calligraphy)


Double Happiness sometimes translated as Double Happy, is a Chinese traditional ornament design, commonly used as a decoration symbol of marriage. Outside of China, it is also used in the United States, Europe and Southeast Asia.

Characteristics

Double Happiness is a ligature, "囍" composed of 喜喜 – two copies of the Chinese characters literally meaning joy, compressed to assume the square shape of a standard Chinese character, and is pronounced as a polysyllabic Chinese character, being read as 双喜.
Typically the character "囍" is written in Chinese calligraphy, and frequently appears on traditional decorative items, associated with marriage. Double happiness symbol also often found all over the wedding ceremony, as well as on gift items given to the bride and groom. The color of the character is usually red, occasionally black.
Since 2017, the version 10 of the Unicode Standard features a rounded version of the character in the "Enclosed Ideographic Supplement" block, at code point U+1F264.

In popular culture

Nowadays shuāngxǐ is used as a brand names for things like fashion, jewelry, cigarettes, matches, soy sauce, etc. It is also featured as decoration on many items by Chinese luxury brand Shanghai Tang.
Hong Kong lifestyle retail store G.O.D. designs many products themed with the double happiness symbol, including scented candles, accessories and Ming-inspired tableware and tea sets.

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