Dave Llorens


Dave Llorens is a three-time entrepreneur and was the founder and CEO of the solar financing aggregator 1BOG from 2008 to 2012. This startup was featured in the Peter Byck documentary Carbon Nation. In 2009 the company accounted for a quarter of all solar installations in the San Francisco Bay area.
Llorens also started SolarPowerRocks.com, a website that consolidates information on solar grants and incentives by state. He is a co-founder of . As well, Llorens contributes to the Huffington Post and to Fast Company.

1BOG

The company has put the cost of residential solar technology within the reach of many more families than before and thereby increased the adoption of solar technology first in San Francisco, then in California, then in many cities nationwide. Every location has its own protocol for metering, permits and rebates, says Llorens once told the Wall Street Journal. Solving this confusion is the mission of 1BOG.
"We serve as a conduit between the consumer companies, and finance companies in 40 states and growing,” Llorens said in an interview. “With no pressure, we can do a complete consultation over the phone, including remote design services to suit their needs. From there, we can match them with a local company.” As another 1BOG executive said to Venture Beat, "It's that difference between paying about $10,000 and just a thousand up front."
1BOG is an important example of social entrepreneurship, in which a company discovers a way to make a good profit while promoting social activism and community development, or otherwise making the world a better place. It is also one of the more successful, making its money on economies of scale and payments from installers.