D-3-ZO-TV


D-3-ZO-TV, channel 3, was an owned-and-operated station of ABS-CBN Corporation in Baguio City. It operates as a sister to S+A relay station DWZO-TV and MOR Philippines radio station DZRR 103.1 MHz. The three stations share studios at the ABS-CBN Broadcast Center, #59 First Road, Quezon Hill Proper, Baguio, and transmitter facilities atop Mt. Sto. Tomas, Tuba, Benguet.
Branded locally as ABS-CBN Baguio, the station currently serves as the network's regional broadcast hub for the whole North Luzon market consisting of the main Cordillera station, semi-satellites in Dagupan and Pampanga, and relays across Ilocandia, Cagayan Valley and most of Central Luzon.

History

Inception (1967-1972)

The station began existence in 1967 as DZRI-TV, the first television station in Northern Luzon. DZRI-TV was launched upon the merger of ABS-CBN's predecessors Alto Broadcasting System and Chronicle Broadcasting Network. The station began on VHF channel 10 with a transmitting power of 500 watts. At that time, it served as a sister to former AM station DZBC, which opened in 1964.
In 1969, Channel 10 broadcast the Seven Last Words from the Baguio Cathedral to viewers in Metro Manila and Pangasinan via microwave relay. This method was done prior to the introduction of the nationwide satellite broadast system. The first ever broadcast of this kind, it made ABS-CBN the pioneer in nationwide broadcasting.

Martial Law era; move to channel 3 (1972-1986)

When Martial Law was declared by then-President Ferdinand Marcos, which forced ABS-CBN to shut down under his crony, Roberto Benedicto, DZRI-TV was subsequently shut down in 1972. That became the final year of the station on the original channel 10 frequency. Eight years later, in 1980, VHF channel 10 was given to the newly-launched station DZEA-TV.
While the closed network's intellectual unit was taken over by crony-owned Banahaw Broadcasting Corporation, Benedicto moved the station's VHF assignment from channel 10 to the current channel 3. Two years later, state-run Government Television began broadcasting programs from Manila, as well as occasional local content, through channel 3; with the commercial BBC on its newly bought DWZM-TV channel 8, also a victim of the Marcos crackdown.

ABS-CBN's revival; expansion across North Luzon (1986-present)

In September 1986, months after ABS-CBN was reinstated as a result of the EDSA People Power Revolution's victory the past February, the network took back DZRI-TV in its current frequency. The former BBC and GTV's successor Maharlika Broadcasting System were closed down and merged as the state-run PTV, now operating on the old BBC's channel 8 frequency.
In 1987, DZRI-TV's own variation of ABS-CBN's Star Network ident, with a gold tri-ribbon channel 3 with a white star at the bottom tail debuted, and with it came a new callsign: D-3-ZO-TV. At that time, programming was scheduled differently until 1989, when channel 3 Baguio officially became a satellite relay of network flagship DWWX-TV Manila, allowing it to work at par with network programming; as well as becoming a hub for viewers in the Cordillera and Ilocos regions.
On January 27, 1992, D-3-ZO-TV was converted into an originating station in preparation for the launch of ABS-CBN's Radio/TV Regional Network division.
On November 27, 1995 TV Patrol North Luzon, becomes the station's flagship newscast and its surrounding regions and for a brief period in the late 90s, it also broadcast its own original drama series.
Channel 3 Baguio since then expanded its local programming influence to the Cordillera and later to Northern and Central Luzon, culminating in 2018 with the formation of the network's North Luzon super region with channel 3 Baguio as its main playout center.
On May 5, 2020, ABS-CBN Baguio went off the air temporarily suspended for the second time as a result of the cease and desist order of the National Telecommunications Commission after the franchise expiration.

Digital television

Digital channels

UHF Channel 30
ChannelVideoAspectPSIP Short NameProgrammingNote
11.01480iABS-CBN BAGUIOABS-CBN BaguioTest broadcast
11.02480iSPORTS+ACTIONS+ATest broadcast
11.03480iCINEMO!Cine Mo!Encrypted
11.04480iYEY!Yey!Encrypted
11.05480iDZMM TeleradyoDZMM TeleRadyo/ANCEncrypted
11.06480iKBOKapamilya Box OfficeRequires text subscription
11.31240pABS-CBN OneSegABS-CBN Baguio1seg broadcast

Notes:
D-3-ZO-TV currently produces around 7 hours of local programming every weekday. As of mid-2018, the station does not produce nor distribute local content to its coverage area on weekends, with exceptions of major events held in the city.

Current

D-3-ZO-TV's programming is relayed to the following stations across the Cordillera, most of the Ilocos region, and Cagayan Valley.
Prior to its current 2018 cluster, TV-7 Laoag, TV-3 Tugegarao and TV-2 Isabela were formerly upgraded as originating stations in 1997. The Tuguegarao station, however, was closed down 2005 and later relayed its signal from Isabela. The three stations and their respective associated relays were altogether downgraded as relays of the main Baguio station in mid-2018, as part of ABS-CBN Regional's efforts to cope up with digitization.
StationTransmitter LocationChannelsERP
DWMP-TVBarlig, Mountain Province11 1 kW
DWRD-TVLaoag/San Nicolas, Ilocos Norte7 5 kW
DZCG-TVVigan/Bantay, Ilocos Sur11 100 W
DWBK-TVVigan/Bantay, Ilocos Sur34 1 kW
DWAF-TVTuguegarao3 30 kW
DWAX-TVAparri9 5 kW
DWAT-TVSantiago, Isabela2 5 kW ERP
DWCN-TVBasco, Batanes11 5 kW
DWAD-TVBayombong34 5 kW