Cola Cao


Cola Cao is a sugary chocolate drink with vitamins and minerals that originated in Spain and is now produced and marketed in several countries. The brand is owned by the Valencia-based company Idilia Foods.

Ingredients

Cola Cao is prepared using sugar, processed cocoa, wheat flour and cola nut, and is enriched with vitamins, Calcium and Phosphorus.

Preparation

Cola Cao comes in a powder form which is intended to be mixed with milk, but can also be mixed with water or soya milk. It can also be added to breakfast cereal or used as a baking ingredient. In Spain in particular, Cola Cao is a popular accompaniment to breakfast, or dinner.

Advertising

The "Cola Cao song" used to promote the product in 1952 is a nostalgia item. Its first verses are still remembered: "Yo soy aquel negrito del África Tropical / que cultivando cantaba la canción del Cola Cao /...". Cola Cao has been marketed in association with the Olympic Games and other sporting events.

Distribution

Cola Cao in powder form is sold in containers of various sizes, and it is also produced in liquid form that is purveyed in plastic bottles.

Marketing

Cola Cao is exported to various countries such as Spain, Portugal, Chile, Bosnia and Herzegovina and China, where Nutrexpa offices are located. It was introduced to Japan in early 1990s only to be discontinued a few years later, however in 2007 "Cola cao Chocolate Roll Cakes" manufactured in China are sold at dollar stores.
Cola Cao factories have production lines unique to each region: