Calleja is the grandson of Daniel Calleja, a Spanish immigrant who entered the retail business in the 50s and founder of the brand Super Selectos, and son of Francisco Calleja, also a Spaniard by birth and promoter of the expansion and consolidation at the end of the year. of the 20th century of the brand as the main one in the field of supermarkets in El Salvador. In 2008, the Super Selectos chain led by the Callejas formed a strategic alliance with other Central American and Panamanian supermarket chains to develop a consolidated business strategy in view of the advance in the Walmart regional market. Carlos Calleja has been president of this alliance since 2010. He has a degree in liberal arts from Middlebury College of Vermont, where he graduated in 1999, and also holds a Masters in Business Administration from the Stern School of Business obtained in 2005 During his stay in the United States he was vice president of FreshDirect, an online grocery store specializing in home delivery of their products. He served between 2013 and 2017 as a member of the Board of Directors of the Salvadoran Foundation for Economic and Social Development, as well as belonging to the Organization of Young Presidents, El Salvador chapter since the year 2002. He is president since 2014 of the Calleja Foundation, a non-profit organization dedicated to the construction of sustainable social development through investment in education, health and the environment. He is married to Andrea Lima Guirola de Calleja.
Political career
Calleja has been affiliated with the conservative Alianza Republicana Nacionalista party since 2013, at which time his name was mentioned as presidential in several affiliate circles for the 2014 elections; although, in the end the candidate for said elections would be the then-mayor of San Salvador Norman Quijano, who was defeated by the candidate of the left-wing FMLN, Salvador Sánchez Cerén, in the disputed second round of elections. He formalized his candidacy for the 2019 Salvadoran presidential election on November 10, 2017, when he registered with the National Electoral Commission of ARENA, and was elected on April 22, 2018 to represent the right-wing party after obtaining 60.8% of the votes cast for the 58,874 members who participated in the primary election, defeating the businessmen Javier Simán and Gustavo López Davidson. This candidacy was ratified on June 23 during the Extraordinary General Assembly of the political institute. His running mate is Carmen Aída Lazo from the National Coalition Party.