Canvas (car company)


Canvas is a vehicle subscription company based in San Francisco, California for Ford and Lincoln cars. The company is a subsidiary of the Ford Motor Credit Company. Canvas is directed at consumers seeking alternatives to car ownership and leasing or daily car rental. For a subscription term of three months to a year or longer, the service provides the use of a car bundled with insurance and maintenance coverage.

History

Canvas was founded in December 2016 under founder and CEO Ned Ryan as a subsidiary of the Ford Motor Credit Company. The company launched operations in May 2017 in the San Francisco Bay Area. In November 2017, Canvas expanded to the Los Angeles market.

Operation

Canvas offers previously-leased Ford and Lincoln models for 3 to 12 month subscriptions. As of September 2018, subscription costs ranged from $379 per month for a Ford subcompact to $1,125 per month for a Lincoln luxury SUV. The bundled monthly subscription includes insurance, warranty, maintenance and roadside assistance.