Bud Roper
Burns Worthington "Bud" Roper was an American pollster.
He was chairman of Roper ASW, which was founded as Elmo Roper, Inc. by his father Elmo Roper. He was chairman of the Roper Center for Public Opinion Research at the University of Connecticut. He helped develop industry standards for methodology and the wording of poll questions.
Two polling controversies occurred during his career; in both cases he showed readiness to admit mistakes.
