The skit's premise is typically that a music producer is looking for additional talent in recording a rap song with another musician. The producer will suggest recruiting Blizzard Man for help. Typically the producer speaks very highly of Blizzard Man, making bold claims such as that his rapping rivals other popular artists, such as Trey Songz or Bruno Mars, only to see that Blizzard Man looks like Vanilla Ice, has terrible vocals and laughable lyrics. To make things worse, he often uses nonsensical 1990s-inspired catchphrases such as "Word is bond" and "What it do?" while alluding to similarly outdated things such as Jordache jeans or claiming that it is actually 1995. Typically, the character is in the recording musician role and Kenan Thompson, playing a recording engineer in the studio, right away strongly opposes Blizzard Man's music and mannerisms, but as the skit progresses, they are eventually swayed by Blizzard Man's performances, and the enthusiasm of the producer.
In the original skit, Saturday Night Live cast members Jason Sudeikis and Maya Rudolph play record producers, and Ludacris guest stars, as himself, as a musician who acknowledges he needs help with his newest recording. Unlike the later variations of the skit, the musician, Ludacris, is trying to convince the record producers that Blizzard Man should be utilized as a musician. Ludacris ultimately succeeds in convincing them.
guest stars as the music producer who supports Blizzard Man. Common guest stars as the musician who initially opposes, but eventually embraces, recording with him.
guest stars as Blizzard Man's manager. Ludacris guest stars, as himself, as the music producer who supports Blizzard Man, and T-Pain guest stars, as himself, as the musician who is initially opposed, but eventually embraces, recording with him.
guest stars, as himself, as the music producer that supports Blizzard Man.
Outside SNL
In 2007, to promote Ludacris donating a motorcycle to a charity auction, he and Samberg created an additional skit, not shown on SNL. The skit involves Ludacris looking for a rapper to advertise for said auction, which results with him eventually deciding on Blizzard Man's song.
Reception
Reception for the skit has been mostly positive, especially the episode featuring Robert De Niro. Billboard called it a "home run", especially praising De Niro's role in drag as Blizzard Man's mother. MTV also praised it, calling it "one of the highlights of the episode," especially the prospect of Diddy and De Niro flirting with each other. Movieline was positive as well, calling it one of the De Niro's sketches that "delivered A-material". PopCrunch said of the skit, "nobody does dorky white rapper like Samberg", while the Huffington Post used the skit as an example of how legendary actor Robert De Niro never got sillier. Zap2it described it as "kind of hilarious" and concluded "we gotta give props to Diddy hitting on him and declaring, 'If you weren't my man's mom, I'd tear that ass up.'" Other Blizzard Man sketches were praised as well. Prefix Mag called the T Pain, Ludacris, and Tim McGraw episode "hilarious" and urged readers to watch it. In 2019, Billboard named it as one of SNLs best rap-themed skits.
