Blinds.com


Blinds.com is an e-commerce retailer of window blinds and window coverings in the world. In addition, the company sells curtains, shades, window shutters, and awnings.
Blinds.com was founded by Jay Steinfeld in 2004 from a previous online window coverings venture. By 2006, the company was named #186 on the Internet Retailer Top 500 Guide as well as the 10th fastest-growing e-commerce company on the list.
In 2009, Blinds.com was given the Marketer of the Year Award by the American Marketing Association, in recognition of its innovative marketing strategy.
In January 2014, Blinds.com was acquired by The Home Depot.

Innovation

To enhance and personalize the window covering shopping experience, Blinds.com developed and released "The Window Shopper", an augmented reality mobile shopping app for iOS and Android.
In response to demand for window coverings that could be installed quickly and easily, CMO Daniel Cotlar led a partnership with a manufacturing vendor to design a window shade that could be installed without tools or adhesive. This led to the company's patent-pending Instafit shade product.

Recent Awards

2014
2013
2012