Arabian Travel Market a.k.a. ATM is a travel and tourism event, organized annually in Dubai to provide a platform for inbound and outbound tourism professionals in the Middle East and gives information on tourism destinations, accommodation options, tourism attractions and aviation industry in the Middle East and around the world. The event is organized by Reed Exhibitions.
History
The event, inaugurated in 1995 and hosted at Dubai InternationalConvention and Exhibition Centre, is aimed at industry and government decision-makers and provides industry news, products and educational content. 2,700 exhibitors from 83 countries, 68 national pavilions and about 21,000 trade visitors from 157 countries participated in the 2014 event. It covered about 25,000 sq. metres of exhibition space and is widely regarded as the largest international tourism and hospitality event in the region. The event has been noticed by global companies like Google, Mövenpick, both sponsors of the 2013 edition of the event, Emirates, Lazio and Alitalia. It has also featured on the World Tourism Organization UNWTO calendar. The Arabian Travel Market will host the first ATM Global Halal Tourism Summit as part of its line-up of special focus event which will feature three interactive seminar sessions covering the big picture, halal destination strategies and how to sell halal travel, led by leading Muslim travel industry experts including Faeez Fadhlillah, Co-Founder & CEO, Salam Standard & Tripfez; Nabeel Shariff, Founder and Director of Serendipity Tailormade and Luxury Halal Travel. Due to the COVID-19 pandemic, the Arabian Travel Market's organizers announced that the 2020 exhibition, which had originally been scheduled for 19-22 April but had been moved to 28 June-1 July 2020, would be cancelled for 2020.
ATM won the World Travel Awards, generally considered as the Oscars of the travel industry, for the years, 2009, 2010, 2011 and 2012. It was at the Arabian Travel Market in 2001, the concept of Palm Islands was revealed. The event recognizes the achievements in the travel and tourism industry by way of Arabian Travel Market awards, distributed annually. It also offers an award, the New Frontier Award, to recognise outstanding contributions to tourism development in the face of overwhelming adversity, supporting the chosen destination by donating exhibition space at the event to the value of US$10,000.
