Anine Bing


Anine Bing is a women's fashion brand. The brand is based out of Los Angeles, CA.
The founder, Anine Bing, is also a blogger as well as a former model and singer.

Origins

Anine Bing was launched in 2012 with headquarters in downtown Los Angeles, CA.

Company info

Design

In the summer of 2012 her self-titled clothing line was launched and it became an instant success.
Bing says: “I want to create clothes that are easy to wear. The pieces should work just as good for everyday use as for a night out. To me the quality together with the fit are the two most important factors in a good piece of clothing, so naturally that’s what I focus on in the design”
“I am a mom, but that doesn’t stop me from wanting to dress well. My aim is that regardless if you are a mom, a model, a lawyer or a teacher you should be able to find cool and suitable pieces from my label”.

Designer bio

Born in Denmark of Danish/Brazilian ancestry, and growing up in Sweden, Anine has lived and worked in London, Stockholm, Los Angeles, Belgium, Hamburg, and Johannesburg.
Bing began modeling at age 15 and has used that experience to create her own brand of clothing based on the model lifestyle.
Bing currently resides in Los Angeles together with her husband and children.
Anine is currently blogging www.aninesworld.com